For the next 90 days, I'm going to be trying something new.
I've always loved sharing information. It's why I studied journalism, and then earned a master's degree in library and information science. I find information-- how it's created, accessed, and shared-- fascinating. There's basically no way I wouldn't have an active web presence, even if I were in the witness protection program.
This blog is my creative work. It's where I document and share the things that get me out of bed in the morning (other than my hungry toddler, that is).
I've been blogging in this space since May 2012, and longer than that other places. In the past year I've taken it a bit more seriously, in terms of paying attention to analytics, taking better photos (or trying to), etc. I've had the chance to work with a few brands and it's been a lot of fun! But mostly, I'm just really grateful to have a space to share the things I care about. Any time I think about stepping away from this space I come up with 20 reasons not to.
At the same time, the time when E starts Mother's Day Out is quickly approaching. Beginning in September, I'll have two mornings a week to work. By my calculations this will effectively double the amount of time I have available to do productive, paying work (right now I mostly work after he's gone to bed). Right now I'm not sure what that work will look like. I've been in survival mode a bit since returning from maternity leave when E was two months old. But I now have a much clearer idea of what being a work-at-home mom looks like for me, and how my work fits into our family's life.
All of this naturally leads to me wondering if it's possible for me to grow this blog into something much bigger than it is currently.
Is working on this blog the best use of my time? If so, how can I do it really, really well? Is it possible for me to achieve real growth in a way that is sustainable and feels authentic (i.e., not spamming Pinterest all day, every day, or buying followers)?
So beginning today, March 1, I'm committed to becoming a better blogger.
What does that mean? Creating the best content I can come up with (content is king, after all). Making sure that content is easily shareable and discoverable. Being a participating member of the larger blogging community: leaving comments, sharing awesome stuff, and cheering other bloggers on.
Basically, I want to discover the best practices of blogging.
I'm giving myself 90 days; after that, I'll decide if this blog is part of my work or if it's truly just a hobby.
I'll be blogging everything I try and discover in the process. I feel like there's tons of advice on how to win the internet, but most is not backed up by hard numbers. So I'll be sharing my actual numbers, not because they are everything, but because it's the best measure of what's actually working. And my hope is that you'll find something you can apply to your blog, as well.
According to Google analytics, this blog received 768 page views from 434 users in February. These are not huge numbers. I know. But they also aren't 0. It feels like a good place to start from.